Description
Tata Zest Rotoscope
The Tata Zest features a brilliantly engineered ‘Revtron’ engine with multiple driving modes and a turbocharger, which was good for both gas mileage and performance. A manual sliding rotoscope and a transparent interactive touchscreen showcased the innovations in an unconventional manner. A true-to-scale image of the car was placed behind a transparent screen mounted on the ramp. The screen would move back and forth throughout the length of the car displaying specific information about every component.
Tata Zest Transparent Display
The latest generation of the Revtron engine was placed behind a transparent touchscreen. As per the inputs provided by the user, the touchscreen would display the necessary information regarding every new innovation in the engine.
Maruti Foot Tapping Car Racing Game
Visitors at the Maruti stall would be pitted against each other. The more you tap, the faster you go and hence you win.
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