craftsmenindustry

Craftsmen Industries teamed up with Just Marketing International to create a mobile display giving NASCAR fans an up close look at how racecars are built and additionally to build brand awareness for Farmers Insurance. Full exterior graphics were applied on the sides and rear of the 24' glass body truck including the stage. The stage was installed using a dual winch system allowing for easy set- up. As the stage lowered a NASCAR cut away car, which Craftsmen Industries installed on a dual post rotating spigot, was revealed. The mechanism could be stopped at any time during rotation for further examination of the vehicle.