Description
Is India’s bullet train solving the wrong problem? 🚄 What if we’ve been solving for speed when we should have been solving for how the journey feels?
Professor Divya Thakur of ATLAS SkillTech University unpacks the behavioural science behind speed, defaults and design thinking, using the Mumbai-Ahmedabad bullet train as the case study.
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What’s inside this episode
✅ Why the faster you already are, the less each extra bit of speed gives you
✅ Engineer’s brief vs designer’s brief: same train, completely different answer
✅ Why a number wins every meeting and enjoyment rarely gets to start the argument
✅ Defaults: why apps quietly assume you’re in a hurry
✅ Uber, hospital waiting rooms, airport baggage belts: where the clock isn’t the real problem
✅ 3 questions to ask in your next meeting
💬 Join the conversation
Which of the 5 examples would you change first? And has a business ever changed the question and made your life better? Tell us in the comments. Professor Thakur reads every one. 👇
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#BulletTrain #ConsumerPsychology #AtlasSkillTechUniversity #BehavioralScience #DivyaThakur #DesignThinking #UserExperience #CustomerExperience #OnlineMBA
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